I´m a Product Designer with 10+ years of experience, evolving from graphic design for OOH to digital marketing, UI/UX, and full product design. I’ve grown with the industry, always adapting and finding new ways to create meaningful user experiences. I love traveling, organizing, and bringing ideas to life—whether in product design or everyday adventures.
Argentinian & Italian. Based in Firenze.
Languages: Spanish (Native), English (B2 Advanced), Italian (Learning).
Adaptability to changes
Based on my experience working with startups, I collaborate effectively, take on new responsibilities, and efficiently solve problems.
Continuous learning
I enjoy staying up-to-date on new topics, tools, and processes.
Graphic-Designer hat
Understanding user's needs enables me to create designs that are both visually appealing and functional.
Work experience
My teammates

Marcela Cardoso
UX Lead at Mercado Pago
I had the privilege of working with Ana for 2 years. During this time, I had the pleasure of collaborating with a designer who excels at information architecture, stakeholder mapping, and conducting necessary validations to tackle challenges efficiently. I would like to highlight her expertise in building libraries in Figma, meticulous documentation organization, and the creation of streamlined processes that greatly enhance team productivity. Ana approaches her work with a proactive and human touch, fostering a light and enjoyable team atmosphere.
We worked together at Mercado Libre

Alberto J. Urbaez R.
Technical Leader
Exceptional professional, always delivering high-quality and innovative work. I highly recommend her due to her great potential and professionalism in facing any challenge that arises.
We worked together at 25Watts
Education
ESAA Lino Enea Spilimbergo
Córdoba, Argentina
Higher Technician in Graphic and Advertising Design
2011 - 2014
Experience as a teacher
NUCBA
Argentina, 100% remote
UX & UI Bootcamp
Oct 2021 - Dec 2021
Universidad Blas Pascal
Argentina, 100% remote
UX Diploma - Prototyping Module
Aug 2023 - Dec 2024
Experience as a speaker
MET: Mujeres en tecnología (Women in technology)
Argentina, 100% remote
Bootcamp UX/UI - Prototyped on Figma
Sep 2022
My students
The following comments were extracted from surveys conducted by Blas Pascal University at the end of 2023 and 2024; and MET (Women in Technology) in September 2022. The surveys were anonymous.

UBP 2023
Great mastery of the subject, applying positivity and maximum willingness.

MET
We had a lot of fun in the workshop, our group is great. Ana is super attentive and concise. We remember everything.

UBP 2023
Excellent teacher, very knowledgeable about the subject and very friendly.

UBP 2023
She's amazing, she stayed an extra hour explaining!

MET
Ana's talk was excellent. I noticed a lot of generosity on her part in sharing examples and extremely valuable resources. A perfect 10!

UBP 2024
Excellent module, both in content and real-world application. The instructor’s performance was impeccable—so far, the most complete in every aspect. She shared additional materials beyond the platform content, and the live sessions were always full of examples, real explanations, and theory explained to perfection.
Although I’m not currently teaching, it’s something I truly enjoy—being able to share what I know.
If you’re reading this and looking for someone to advise you or talk to your team about UX, feel free to reach out! I’d love to connect.